Business objective

Sales of $1 million a year through Google promotion

Google pre-promotion effect

It is common not to receive inquiries for 2-3 months, but only 1-2 a month in a good time

Google promotion after effect

The website was launched at the beginning of this year, but after about a month of promotion, I felt that the website had serious problems, so I suspended Google for a month and a half to modify the website。At present, it has just entered the normal state of delivery. At present, the cost is about 300 yuan per day, and there are about 25-30 enquiries per month, which has increased nearly 20 times than before。We believe that with the precipitation of the data, the continuous adjustment of the account, and the appropriate promotion efforts, the inquiry will be more than now。

Customer service efforts

  • Be patient and don't give up。I've been talking to my boss (who is busy)，Communicating a problem can take three or five days to resolve，But some problems cannot be delayed，Such as keyword confirmation，And promote the identification of customer groups and so on，So I went to the company to find the boss，Explains the problem I'm here to solve today，Tell him to get someone to contact me，I just sat there and went keyword by keyword with another colleague，Sifting through hundreds of keywords together。
  • Help clients solve website problems。When the customer is doing a new website, there is a conflict with the website production company, and our company has cooperation with the website production company, so I became a messenger to help the customer solve the small problem of the website。Because the promotion effect is not good，We advise our clients to make some changes to the website，But it's past the time to change the website，Web companies are no longer willing to make changes for free，So I applied to the leader to help customers modify the website，Our technicians spend about fifteen working days，Fixed nearly 70 website problems big and small，Finally, I gave the customer a satisfactory answer。
  • New products and new functions are recommended in a timely manner。Every time Google has a new product, or we learn a new skill, we will communicate with customers in time to see if they are willing to try, and after reaching a consensus, we will start a new promotion idea。
  • meddlesome。When a customer asks me, whether it is within my work scope or not, I will help the customer consult leaders and colleagues until I help the customer solve the problem。

Customer feedback

The value of our handmade carpet is high, $100,000 is a medium large order in the handmade carpet industry。The current daily budget is around 300，We continue to optimize our accounts，The effect continues to improve，We fought to increase Google's daily budget to more than $1,000，Promote on a global search engine like Google，We must be generous with our money，Fully cooperate with Xizhi to achieve our annual sales of 1 million US dollars。